Stirling Distillery Celebrates 4-Star Visitor Attraction Rating from VisitScotland

Stirling, Scotland – 29th July 2024 – Stirling Distillery is proud to announce that it has been awarded a prestigious 4-star visitor attraction rating by VisitScotland, the national tourism organisation for Scotland. This recognition highlights the distillery's commitment to providing exceptional visitor experiences and further cements its reputation as a must-visit destination in Stirling and central Scotland.

Located in the shadow of Stirling Castle, Stirling Distillery has been offering award-winning gin and whisky experiences since 2019. The distillery is renowned not only for its exquisite handcrafted spirits but also for its engaging tours, interactive experiences, and dedication to preserving the rich heritage of Scottish distilling.

The VisitScotland Quality Assurance scheme evaluates attractions on a wide range of criteria, including the quality of the welcome, hospitality, cleanliness, comfort, and the overall visitor experience. Stirling Distillery's 4-star rating is a testament to the hard work and dedication of its team, who strive to offer visitors an unforgettable and authentic Scottish experience.

Highlights of Stirling Distillery's Visitor Experience:

  • Guided Tours: Insightful tours led by knowledgeable guides, offering a deep dive into the history and craft of whisky making.
  • Tasting Sessions: Opportunities to sample a variety of premium spirits, including exclusive distillery editions.
  • Interactive Exhibits: Engaging displays that illustrate the distillation process and the history of whisky in Scotland.
  • Retail Shop: A well-curated shop featuring Stirling Distillery's products and a selection of local artisanal goods.
  • Events and Workshops: Regular events, including whisky tastings, masterclasses, and seasonal celebrations.

"We are thrilled to receive this recognition from VisitScotland," said Elle McCann, Distillery Manager,  "Our team works tirelessly to create a welcoming and educational environment for our visitors. This 4-star rating is a wonderful acknowledgment of their efforts and our commitment to excellence."

Winning ‘Retail, Hospitality & Leisure Business of the Year’ at the 2024 Stirling Business Excellence Awards, voted Visitor Attraction of the Year at the Stirling Business Awards in 2023, and awarded a Travellers’ Choice Award for the forth year in a row from online travel website TripAdvisor, Stirling Distillery is has established itself as a top tourist destination in the city, and central Scotland.

Stirling Distillery invites both locals and tourists to come and experience the unique charm and rich heritage that have earned it this prestigious rating. With over 24,000 visitors to the Old Smiddy during 2023, the distillery has welcomed guests from across the world. As the distillery continues to innovate and expand its offerings, it remains dedicated to providing an outstanding visitor experience that showcases the best of Scottish gin and whisky.

For more information or to book a tour, please visit www.stirlingdistillery.com or contact 01786 596496.